1935 生。UPenn 心理学博士。1993 在苹果任先进技术副总裁时首创「User Experience」一词。1998 与 Jakob Nielsen 联创 Nielsen Norman Group。著作《设计心理学》(原名 Design of Everyday Things,1988)——历史上阅读最多的设计书。UCSD 认知科学教授。批评糟糕设计——普及「affordance」「signifier」「mental model」「Norman door」概念。美国国家工程院院士。AIGA 奖章 2006。
Born 1935. UPenn psychology PhD. Coined the term 'User Experience' at Apple 1993 as VP Advanced Technology. Founded Nielsen Norman Group 1998 with Jakob Nielsen. Authored 'The Design of Everyday Things' (1988) — most-read design book ever. UCSD professor (Cognitive Science). Critic of bad design — popularized concepts of affordances, signifiers, mental models, the 'Norman door'. National Academy of Engineering. AIGA Medal 2006.